The Buddhified Business Podcast

#8: Mindfulness in Action, Writing for the Greater Good, ft. Claire Culliford

November 18, 2019 Nicole König/Claire Culliford Season 1 Episode 7
The Buddhified Business Podcast
#8: Mindfulness in Action, Writing for the Greater Good, ft. Claire Culliford
The Buddhified Business Podcast
#8: Mindfulness in Action, Writing for the Greater Good, ft. Claire Culliford
Nov 18, 2019 Season 1 Episode 7
Nicole König/Claire Culliford

Mindfulness in Action: How does the spark of inspiration translate into a life and business in service of the greater good?
How do follow your calling and build a life around it? And why should you?

  • Whether you’re a translator working for non-profits and companies that do good in the world.
  • Whether you’re coaching female entrepreneurs, advocating equality.
  • Whether your product or service supports green living - or you write books that educate, empower, or enlighten.

This is your life. Here’s to you living it with purpose, kindness, and grace.
One who went ahead and is doing just that is Claire Culliford.

Questions we want to answer for you today:

  • How do you implement mindfulness into your business?
  • How does it feel when the puzzle pieces fall into place and your path unfolds?
  • What would Claire tell her younger self about the journey between inspiration, implementation, and beyond?

Claire's children’s book series written to support the UN’s Sustainable Development Goals helps inspire young humans around the globe to solve real-world environmental and social issues creatively.

Let's be podcast buddies!
If this episode was helpful for you, please subscribe and review and share this podcast with someone who might need it.

May the space between where you are now and where you want to be enlighten you.

Show Notes Transcript

Mindfulness in Action: How does the spark of inspiration translate into a life and business in service of the greater good?
How do follow your calling and build a life around it? And why should you?

  • Whether you’re a translator working for non-profits and companies that do good in the world.
  • Whether you’re coaching female entrepreneurs, advocating equality.
  • Whether your product or service supports green living - or you write books that educate, empower, or enlighten.

This is your life. Here’s to you living it with purpose, kindness, and grace.
One who went ahead and is doing just that is Claire Culliford.

Questions we want to answer for you today:

  • How do you implement mindfulness into your business?
  • How does it feel when the puzzle pieces fall into place and your path unfolds?
  • What would Claire tell her younger self about the journey between inspiration, implementation, and beyond?

Claire's children’s book series written to support the UN’s Sustainable Development Goals helps inspire young humans around the globe to solve real-world environmental and social issues creatively.

Let's be podcast buddies!
If this episode was helpful for you, please subscribe and review and share this podcast with someone who might need it.

May the space between where you are now and where you want to be enlighten you.

spk_0:   0:15
hello there and now I must stay. Welcome to the beautified podcast where extraordinary guests and I dive deep into mindfulness mind said, and building around nourishing life in business. I am your host, Nicole Clinic, and today we will talk about mindfulness in action before we dive in. I'd like to address a lesson. A question on the topic. You asked me how mindfulness takes you to fearlessness how the pressure off the daily grind connects to mindful business building. Remember my talk on unicorns and koala clients if you don't know what I'm on about or if you'd like to revisit it. Episode eight off The modified podcast is for you. For now, here's a summary and let me be crystal clear and 100% really here. The fear stays with you. Some days it's like I'm on your shoe, and some days it's like a dragon hiding in the bushes on the wayside off your journey. They'll always be that day when your inner critic gets the upper hand and they'll always be that minute. When you question everything and most of all, yourself, there's always going to be a second before you hit. Published on a piece of content before your step on stage to share your learns and lessons or before you hit, send on an email or a new podcast episode. When parts off, you want to delete all on my profiles and find a nice 95 because there would be safe and so so comfortable as mine, said coach Joan Arden, so wonderfully explained and coached us through in Episode six. Our inner voice, Our inner child wants nothing more than to keep us safe. Here's what I learned from Joe and through countless real life Evenflo lessons. One. If you're in it, you might as well dream big. Aim big and enjoy the ride. Two. All the adventures, the caffeinated conversations, the divine interventions. The dragons will turn to the couple stones that form your path. Looking back on them, you'll marvel at the lessons in disguise and how they helped you grow into yourself. Promise three. The world needs you to burrow shamelessly. And while MX clothes from Ronnie Brown and Judge Pred, daring greatly doesn't mean a lack of fear. It means that your vision off the good you can do in the world is stronger than the fear that the voice calling you to action is louder, that the urge to create and power or support positive change takes precedence over your fear. It's all a question off defining your path and taking that first step, knowing that as your journey unfolds, you will be blessed with roadblocks. There will be overwhelmed, and there will be dragons to slay some of them living inside yourself. Here's to your journey. Here's to showing up for yourself consistently. Here's to you creating that all around nourishing life and business, whatever that looks like for you, whether you're a translator working for nonprofits and companies that do good in the world. Whether you're coaching female entrepreneurs advocating equality, whether your product or service supports green living or you write books that educate and power or enlighten, this is your life. Here's to you living it with purpose and kindness and grace. One who went and dared greatly and is now illuminating the path for others to follow is clear. California Clear has been a writer, translator and teacher for 20 years. Her Children's book series, written to support the U. N. Sustainable development goals, helps inspire young humans around the Globe to solve real world environmental and social issues creatively. It's such a treat to have her journey today and speaking off treats, if your subscriber, This week's newsletter comes with a guide Claire was asked to write following her presentation at the Frankfurt book Fair. In it, she shares her steps on how to create a mindful business that nourishes not only your own body and so but that of others, too. Read all about it on beautified dot com. Now get ready to take notes and let's dive into mindfulness inaction. Writing for the greater good. So welcome to the show, Claire. It's such a joy to have you. I just introduced you, of course, but could you just say hello Creek and lets you know that red into our amazing topic for today's? Okay, thanks very much, Nicole. It's lovely to be

spk_1:   5:30
here with you. My name's Claire Caliphate. Um, I'm a writer and translator and teacher and have being for about 20 years now, was very excited when you got in touch to do the podcast today. To be able Teo, discuss, obviously in a bit more detail, the whole end mint off mindfulness the eye to have engaged with through my professional career on DH just to see what I might be

spk_0:   6:00
able to offer up to anybody listening. Thank you so much for that, Claire. And I know a little bit about you, but for people who are just tuning in getting to know you through this podcast, would you just You know, as a first question explained, yours are You know, just tell us what does your path into mindfulness look like? How did it impact

spk_1:   6:23
you? Yeah, absolutely. Um, I first began to investigate a meditation mindfulness that hold arena and yoghourt as well. It would have been about 12 or 13 years ago. Andi, I've known always that I have quite a busy brain on DH. I'd often be used to doing quite a lot off high intensity exercise on a fair bit of daydreaming. Tto help me keep my mind clear. At times on, I had noticed that a number of quite well known individuals in the creative industries that I've bean working in somewhat Andi, we're taking up yoga. So I thought I'd give it a go. Um, because rai not on but also a number of years previously visited quite a bit off the Orient, travelling urine in Asia on I'd always love the spiritual side of the culture in the East. So that two obviously was a draw. Andi, around the same time I started trying to yoga, practising the yoga. I happen to start reading about meditation and mindfulness. Unsurprisingly, I think things obviously often go hand in hand on DH. So I went along two a day long event. That was my initiation, if you like quite close to my home in London at the time, run by a gentleman called Robin Sharma, who wrote a book called The Monk Who Sold his Ferrari. And then it was like I love this book like A Hair is fantastic on DH was pretty much converted that day. It was the best experience. I remember falling asleep for a lot longer. That one is supposed to fall asleep when laid down a meditation, Um, which was quite the joke for everybody there on DH then Subsequently, a number of courses I was taking over subsequent years involved mindfulness and meditation, so I just kept up the practise on always found it extremely beneficial, and it's being of immense value ever since when dealing with life's challenges. If you like, I find it keeps may comma a lot more focused, positive and just probably better able to deal with everything that comes my way on defined now that it's also an incredible tool for fostering my creativity. So that's that's a plus two.

spk_0:   8:48
Well, thank you for being, like so, so open about it. I love how you know explained your journey and, you know, just took us on the train with you. And I can so relate to that busy mind busy brain, you know, and their size used to help me a lot. And and I know about the daydreaming, and I translate into meditation hour for me, even though my body thinks it's not made for yoga, I do. I do draw a lot of energy and, you know, just folks from meditation, practise and and people who went before me and are so inspiring and, you know, help me get on that path. So I love how there are so many parallels. You know what? We'll talk to people who kind of getting to mindfulness and have it be part of their life and how we all have our own little trigger off, you know? Definitely s O Okay. Question number two. What does your morning routine look like? Okay,

spk_1:   9:45
um, I wake up in the morning often this summer without an alarm, but in the winter, with an alarm, I tend to do a guided meditation first thing because I'm very creative. So my mind was tends to be working on. I find listening to someone else's voice is the form that tends to work best for me. And then I take the dog for a walk. And after that, it's home breakfast. I'm very big on. I never miss breakfast. I always have breakfast on DH. Then I tend to switch on my favourite music and do my most pressing tasks for the day. Whilst I'm still feeling fairly fresh on those tasks I would have identified mostly because I've jotted them down at the end of the previous day. Either in my calendar form on my to do list beside my computer, but so that they're they're ready almost without me thinking about when I first start up for the day on DH. At the same time, I also like mixing it up occasionally because I think change is a good thing. So sometimes I go with how I'm feeling on a given day. And, of course, that's just one of the luxuries of being self employed on Ly s. Oh, sometimes I will, um, for example, get up a bit later worked for I take the dog out on a different walking route. Those kind of little changes. Onda. Find that that to boost my creativity If I just make those small changes in an environment, you know, I haven't changed my home. I haven't changed anything else. The timing's the route of the dog that actually Khun Khun, boost. I find my productivity in my creativity. Absolutely eso

spk_0:   11:27
here, you and you know, here's to working barefoot in the summer or in the guys. If we want to write and that is most definitely E. How do you practise mention us in your day to day care?

spk_1:   11:40
Yeah, um I find on a day to day basis that one of the ways in which our most mindful or I am most mindful is when I'm involved in helping other people off someone else. So one of the first things I often ask myself every morning when I'm going through a bit of a routine is, who can I help today? I don't set a plan as to how that's going to happen. I simply kind of look foreign. Await opportunities on DH. Theyjust present themselves really without fail. Um, over time I've also learned the value of focusing very intently on one task at a time. I find that keeps me more mindful, which could be much harder when I'm attempting to multi task lots of things that always you. Yeah, on DH, traditionally at the ink and I had fallen into the If you like the notion that it was really good to be doing as many things as possible, I find to be mindful, the first thing I would concentrate on doing if I'm feeling it's necessary is to stop all the various things I'm doing and focus on. Once I find that is really one of the most beneficial things on Biff. I need to be a bit more present at points during my day because the mind's wandering or that kind of thing. I'll often stop do a very short meditation of just a few minutes, maybe a couple of yoga poses or are leaving. Just open up a word document on right creatively. It might be a bit of a stream of consciousness. It's It might be focusing on a poem, the start of a storey. I find all of those things are really helpful for practising online from us. Um

spk_0:   13:24
e I wasn't sure you were done on kind of kind of just catching your breath and, you know, collecting your No,

spk_1:   13:34
I could definitely on this one. I could definitely keep going for some period of time, so that's very much to be like. That's kind of, I suppose, the mindfulness associated as we sometimes disassociated with almost a meditation of being in the present. But more generally in terms of being mindful, I'm someone who tries to be mindful in lots of things that I do in the everyday as well. So before I take action or I speak to people in situations, I try to listen carefully to what the people say put myself in their place and take some time to respond. I consider that to be a method of being mindful, and I find those type of things help to continue to develop my own ability to be mindful of my emotions. And I find being my full of your motions is possibly personally, I find it one of the best skills that I can acquire and keep developing. S O. I often think of mindfulness being associated with your emotions as well.

spk_0:   14:36
Absolutely. I love on this. Connects. You know, your lover. You said How you put that, How you phrase that. And it's so beautifully connects to last week's episode actually, where Joe not talked about every thought that we have. Um, even and especially the harsh critic, you know how in a voice that kind of thing is to put us down. All this that comes from emotions. So every every thought comes from emotion. And if you learn to be mindful and take control of your emotions, you will take control. You know about your you know, new inner monologue will just change. You can. You can change that storey yet ahead. And how do you know how you talk to yourself? Basically And I think a lot of good things will happen for you if you have your bench. That just going from you know, experience. So thank you for putting, like, you know, making that a point and kind of underlining that, um let's talk about well with that now that I know. But but end E a talk about your wonderful books and how they came to life. So I think the first thing to kind of, you know, get us in the mood to get us in there. When did you first think about writing a book?

spk_1:   15:54
Okay, um, I've written for most of my life, and I've done lots of creative writing, but in relation to the book series that I now have the environment of Children's books. Siri's It was about 2011 2012 on DH when I had been working on some projects. The project's had involved working with requests from government on DH, even a tiny bit of, um ah, knowledge associated with the United Nations on doll on an environmental thing. Youth in the environment on DH. They were projects involving teenagers, young adults on DH. It became apparent to me that there was a lack off something out there for very young Children dealing with real world environment issues and also social ones to such extent that didn't scare them, but was relatable in a way that they can deal very happily with. Andi on DH. About the time I was thinking of this I wass walking past the park one day or through a park, I was autumnal. I happened to notice a big pile of wet leaves, a little hedgehog alongside the pile and some litter mixed in with the leaves. On in a moment the first storey literally came to me. So I often joke and say, I kind of found me. I didn't really find it. Um on went home and wrote in the space of a day, the first book had to help clean up the park on In the subsequent few weeks, the subsequent two storeys came to me and just a very similar quick fashion. So I penned them down very quickly. Draughts, obviously, at that stage. But that was kind of the context as to how the 1st 2 or three came about.

spk_0:   17:40
That's amazing. Especially what you dream about, right?

spk_1:   17:44
Yeah, it definitely feels that they found me to a certain extent. I was very open to them coming along, but as happened in the moment. It seems very much there. Eight materialised and found me so

spk_0:   17:58
well. That's that's just I love that. Thank you for sharing that. That's okay. So So then after you had that draught, how did your first book come into existence?

spk_1:   18:09
Yeah, I, um having written Storey, I realised that for it to be a Children's book, as we all know, love and recognise, I was going into need to work with an illustrator I can draw, but it's certainly not a forte, Andi. I also really wanted to focus on what I believe in my strengths. And I like to think words are one of my strength I visually quite strong. And I know what I would like from a sort of vision perspective, but like to work with the people who do what they do best. So I went to located a lovely illustrator from a Children's illustration degree course in London. I actually to three people offer to be involved with the project. They sent the samples, and the minute this lady Emma Allen is the name sent through her sample illustrations. I just knew the style was what I was looking for. So I sat down with her, told her verbally what I was hoping for throughout the book. How I envisaged the main character being the settings very much wrote down what I envisaged being in the illustrations, and she just brought back to life on on having done that, Then I had been investigating all the while. How can you go about self publishing? A Children's book in the first instance on DH found some routes to market, so just started experimenting with getting the book out to buy a route, some of which people be familiar with Amazon kindle direct things like that. And then there are other means. Lulu dot com creates space that allow self published authors to get their work out there in the first instance. So then the experimentation started, basically with the first book, Tsai.

spk_0:   19:58
So So there was an e book right in the

spk_1:   20:00
beginning. It was an e book in the beginning, absolutely yes on as was the second and the 3rd 1 They, too, were e books. In the first instant, I went when seeing very much for e books because I believe that I definitely this is proving to be the case that given their environmental content, it's important the happy books because you avoid things like transportation. Shipping costs? Yes, absolutely. So it's a very important route to market on DH. That was my ethos until I started, then to go to very big publishing events around the world on DH. The big publishers said to me, You should have these in paper form these needed in paper form. Um at which point obviously had to expand expand on the notion that just books will be sufficient on. I'm just trying to think when that would have been the first time I was told categorically, you really need these in paper book form was by a company called HarperCollins. Most people have heard of them. Back in 2017 when I was a Frankfurt book fair, I was very fortunate. I got to exhibit my Siri's opposite them, and I happen to make print copies of the Siri's to take there specifically for that purpose on when they saw them, and when they saw how I'd started to design them, they said, These are needed you. You need these in paper book form because that's still the market for Children around the world. So the last. Yeah, so that's the last number of years. There's Bean, a very big focus of the book series on creating the most environmentally friendly paper format possible so that it fulfils and follows through on the notion off the environmental issues covered in the books.

spk_0:   21:50
That's that's like an amazing journey, just

spk_1:   21:54
fun. It's been very fun,

spk_0:   21:56
E like was like a difference between, you know, from the process of like your first book, how it came to existence and then how it all happened for your next books.

spk_1:   22:10
Yeah, I think there was. I spend an awful lot of time with the first book, taking it out to libraries, independent bookshops, schools getting feedback, feedback because that one I'd worked on I've gotten illustrated. We have a finished product. The next one's being an educationist, having been a writer and an editor in a profit if many years, I knew that the process involved in the book should always involve lots of lots ofthe feed in to produce the best end product possible. So by the time I was working to finalise the second book and then the third book, I was editing the book after ah, lot more work in schools, bookshops and libraries doings visits with the book even prior to illustrating it just with Storey on getting the target audience. So primarily Children to feed in a lot more and tohave me clarify what should be removed, what should stay, what was going down well and should thus be continued in each book. So it was very much of ah review implement and then recreate type process which has just continued and will continue obviously now with Siri's, because I believe it makes not only me letters a writer, it makes the end product more what the audience wants S O that would just that would just continue.

spk_0:   23:32
You know, I'm just I'm just sitting here can open mouth because it's the same thing you do with my film marketing, right? You You said you said that value you want to create in context to your audiences Lifetime movie weather on the path right now. How they the words I would use inside the head, right? Absolutely not the words you kind of project onto them. But actually what's they would be using on DH? That's what you did with you with your book, right? Even if you had that Indo, you had that draught ready and you know your thoughts were there on paper, you and then you went to the audience and basically took their took the minister of use. And that's amazing.

spk_1:   24:15
Yeah, it's one of the things I have to say, and maybe it's something you don't maybe realise your own experience. Did you start speaking to people I love getting feedback on as a rights on his educationist? That's always been something intrinsic, even as a translator to toe how I like to improve what I do. And I was surprised when speaking to some of the large publishers. The Children's books were being edited often but adults written by adults editor by adults and then taken out on given to Children and read with chief Children on DH. My feeling wass Well, I'm sure that the product is improved if the target audience are involved right the way through the creation process. I certainly had seen personally the benefit of that. I have met lots of teachers, parents and so on who have said to me that they believe they can see the evidence of that methodology working. Thus I just tried to continue using it.

spk_0:   25:18
I'm absolutely 100%. I just probably translate just finished translating a Children's book that focuses on Adopt Don't shop and I just love that message and one of the things I did when I, you know, had to reduce some of the character names into German because of their very English, of course, and spill the beans here. But but I have to change some of the some of the names in the broken it. And first I asked some colleagues, and you know, people I know where you know, very experienced in terms ofthe being wordsmiths. But then I thought to myself, Well, actually, who's a book for you? Yes, I talked to little people. Yes, and the feedback was so different and he kind of blew my mind, and I think that the end result is so much better for it. So I love that we're making this point on air. Um, you know, in the recordings, and I hope that whoever he is, it can maybe use it for their own process. Whatever this. If it's Children's book O R. You know, marketing content or any kind of book or any kind of project, always right with you know, the reader in mind And get that review and get that feedback. Um, and I think you will make the end result and what you want put in the ass value so much better. Um, if you you know, if I hope you agree on that

spk_1:   26:39
No, I completely agree. And also, I think, one of things. I found it. Take some pressure off of you because you used to draught by getting so much feedback. You're not trying to second guess or wonder, have I got it right? You're getting people telling you. Well, this this in this aspect, Yes, you've got right. But for this treason and Children will tell you even why they're suggesting a change. Their very astute inarticulate, just like adults can be when they tell you. Actually, this is the reason why I think this should be changed. It's very simple to make those changes on. Obviously, you feel confident then that well, I know what I'm doing is being improved because the very people is designed for telling me. So I find it could release some of the pressure, which is a really the whole experience I find really pleasurable. Working collaboratively with your target audience I find extremely pleasurable on helps you also start to learn a bit more and then be able to predict slightly more. What do they like? What they want, which can only be off value.

spk_0:   27:39
Yes, absolutely Well, way kind of drifted up into the different direction, but I do think it's it's, you know, it's super value to To I I wanted it out. Leave it in there because I think it's amazing about you. So okay, unto the next question, what changed for you? Care if you compare your life today? Yeah, you your life before you became an author.

spk_1:   28:04
Okay, um, I would say in the first since I was in a very deadline driven job. In fact, my whole working life was based on deadlines. Um, I'm very good under pressure on I think pressure can be a really positive thing for producing good results on DH, except that some of the work had started to do even by way of creative translation is not the same. Must dealing with certain other types of words and texts on time is required for creativity. Invariably, I don't think they're many creatives who would argue otherwise. On bus now, having more time and deadlines being longer, I find the quality of what I produced can be better on DH. Which is not to say maybe when I was doing creative translations, I was turning the translations. But I would say I'm probably even prouder of the work I'm able to turn in now because the right amount of time can be assigned to something to to ensure its off the very best quality on DH. So, first of all, not having constant deadlines day and day out, literally every half an hour an hour, I find one reduces stress levels quite considerably on DH two through having stress reduced means I can. Actually, I wanted to be more productive and possibly even better at what I do. I'd say that's one of the really big differences.

spk_0:   29:30
I love that, and I feel like I put you in sync with your work right and yes, with what you want to send out there because you're free, too, like Letter Leonard right to perfection and send out there when it's ready to you know, do its work in the world

spk_1:   29:47
completely, completely. Things obviously have to be have to be finished at some point. You have to throw it out there at some point. But having slightly longer, I believe, invariably makes things things better and possibly also self imposing. Deadlines could be really helpful when they're constantly externally imposed. It can put you under a great deal of stress and pressure, and then I'm not sure whether or not you do perform always at your best. So I found that to be something that's very different to her Life was previously probably therefore feel much more relaxed is an individual, which is a really nice thing to be able to say in your working life, Um, and also that I I probably am able to live and work a little bit more in the way that comes naturally to me. I have always managed, quite admirably in the 9 to 5926 environment very focused, and I still do a lot of my work in those times. But sometimes my creativity comes a very unexpected times on DH, so it's nice to say this afternoon I can't work properly so I'll take it off on if it starts to happen at nine o'clock in the evening, it starts to happen. It feels very natural. And so it's very nice to say in your working life that you're working with your natural rhythms. I think that's very is a privilege to able to do that

spk_0:   31:08
well, What result? Obviously, does you credit E. Yeah,

spk_1:   31:15
yeah, it's working. Obviously, instinct like to stay with the person. I think probably that you fill your outside and how you work best on DH. Sometimes that just develops over time. You maybe don't even realise sometimes what works best for you until you've tried lots of different ways of doing things which I have over the years. At the moment, this works well for May on. Of course, life's full of faces is so I've no idea whether in the future I'll become a little bit more 95 again 96. Whether I'll carry on very much in this vein. That's that's part of the excitement. So

spk_0:   31:49
and that's such an excellent point to make, because I was going to like I was just thinking, Listen to yourself. Just thinking it keeps changing for me. I used to be such a night owl, you know, and that my best work. Basically, after 10 PM when the house was quiet, I was just happily working away. I'm going to bed at for him and then just kind of stepping in and doing going about my day, not needing to my sleep. Know what? I'm getting older on more morning person. So I do my best work from six AM Yes, and it's wonderful for like, that's for me. Is like that. The business bliss and living in the battle of this 11 include said, um, just like you said, there may be days when I just, you know, my head is just not in that space. Andi can't be as creative or, you know, I can draught, but I can polish or stuff like that, and I just do something else and know what's. I learned what's good for me. I learned how to protect and, you know, kind of surf that core facet of my business. Yeah, be a long walk in the first with the Derby. It just coming up with a book. It could be anything, and it's wonderful to have to be able to live that kind of life for you have that freedom and still be super productive on DH. Still, you know, create something off off valiant worth

spk_1:   33:03
I completely, completely grand. I think it's It's very particularly if somebody likes to learn and likes to learn from what people who are further on in their careers. Maybe then you have done or what other individuals are doing to give you different perspectives sometimes find it hard. The notion off you must establish some kind of routine, and that must keep going for the remainder of your days, because I do believe you change the person throughout life and what you need and the way you work professionally changes on. I like that as a message. I worked with a lot of young people of Children. I like that as a preparatory message for them that no other individual, no human being, could really tell you how you should all work for the rest of your life to get the best out of you. It's actually going to have to be determined by U. S. Land. Try not to focus on what other people are telling you all the time works for them. Use it for the purposes of interest and for information and knowledge. Three. Yes, yes. But then it's still must be implemented in a way that fits with you Any given stage in your life. And probably things will change over time. And you make a bat forwards up, down. But as long as you feel that given moment you're doing what's right for you, you will probably know inside because things will flow relatively easily when you're not doing what's right for you, or sometimes find everything, there's a lot more effort. Oh,

spk_0:   34:25
yes, Absolutely. I think it like there was just just excellent point. You made that. You know, it has to come from a place within. You can reflect on it. You can, you know, meditate on. It will certainly learn and evolve as you go along. Yes, you. I think I think, um you know, for yourself and from a place off south love himself. Care. I need to learn how to show a person their self, right? Definitely. I'm for yourself. For your business, For your purpose, For your calling. Whatever you wanna name it. What? Well, the the path you will learn and can put into action. And that's just a wonderful thing to to be able to do how to best show up for for that calling for that purpose you have on doesn't have to be 95 doesn't have to be working pyjamas because Home Office. And that's the cliche, right? Complete making no works for you

spk_1:   35:19
completely and actually that well. And you're only doing what works for you and focusing on that. It's It's strange how how quickly things come about, how productive you are, how easy things feel. But we live in a society now with the quantity of information that we all have available to us some days. It could be a little bit harder to focus very much on what's inside and what you feel is definitely what you should be doing, because there's a lot of external influence giving you ideas about you may want to be trying to do or what other people are doing. So sometimes I find it can even require a bit of effort to make sure you do listen to what's inside.

spk_0:   35:55
Oh yes, and kind of, you know, let let the stuff you think other people are thinking and the judgement to kindof interpret into their looks, suggestions. And if you say to you kind of light by the wayside and kind of, you know, keep walking your path. Absolutely. Um, I have a couple of questions on the books. I hope it's not, too. For now, if I had to get because, you know, as a translator covering myself, I'm super interested in what led the books to being transiting to so many languages.

spk_1:   36:26
Yeah, it was quite simply when I did the first book, and I suppose it is important to point out as well I from the moment I conceived off the books, Siri's in. My notion had Bean because I was a translator on because I'd worked internationally that there was a dearth of something for all Children around the world to be reading on bus. I was really keen to look at the possibility off having a book series where Children could read it in their different languages around the world and maybe when they were older on DH were starting to travel the world. Do you engage in different professions? It would be one of those recognisable things that united them. Have you? Did you read these books? So I did read them, even though I grew up in China, even though I grew up in Spain. That's one, though, possibly with having had that vision in mind when I went to explain to some of my translator colleagues what I was doing. I don't genuinely remember now whether I put out that vision very, very strongly, or whether they may be intuited it and came to me. But whichever way it came about, they started to say to May, Thanks for letting me read Storey. I would really like to translate it. I think it's really needed and obviously that fitted in very much with my visions. So I said, That's just fabulous. I'm delighted on Bus. The first book started to be translated and quite rapidly into a number of languages on DH. Then, when further colleagues saw what was happening, they would start to say, Could I have a copy? Could I see the English version on DH once they've gotten it? A number more came and said, Well, I'd really like to translated as well on DH. Thus, it just grew very organically. If you like.

spk_0:   38:13
That's That's the way it should be. Is

spk_1:   38:15
good? Yes, I agree. I agree.

spk_0:   38:18
E. How many languages are we talking about here?

spk_1:   38:22
The the 1st 1 is down in 2 12 or 13 languages. The 2nd 1 equally the 3rd 1 now as well, and the fourth looks just being released. So obviously work will commence shortly on some translations. There's just a lot going on at the moment with the book Siri's and Brand as a whole that it means you always have to choose and focus your energy in a given direction at any given time. And at the moment I'm having to focus a little bit on the brand, if you like, and almost the core English books to ensure that the brand is recognised. But hopefully another 12 or 13 languages for the for the fourth because well,

spk_0:   38:59
well, I'm rooting for that, Definitely.

spk_1:   39:01
Thank you so much.

spk_0:   39:03
You're welcome speaking ahead. How do people react when you tell them I wrote this box? You serious? They're so serious. Several. I'm an author.

spk_1:   39:12
Um, I am probably the most blessed lady out there because I only ever get positive responses to what I'm doing? I I simply get overwhelmingly positive. Response is to say this is wanted and it's needed the international aspect masses because obviously, teachers parents nowadays are aware for their youngsters that they're growing up in a very international world. So it's good for them to know that something that reading, Maybe there are little boys and girls reading elsewhere in the world on DH When I explained the plan, the longer term vision, more books, the animation that we're working on currently for TV, that kind of thing. I'm very blessed. I just get positive responses on lots of wonderful suggestions and ideas about ways in which things could be taken different directions, ways in which I could speak to people to get the books out into new places, sometimes so many that it's a shame there's just one of was working on it. You realise if you had a team of 100 all of these ideas of reaction, but just a wonderful reception, I think it's fair to say an absolutely wonderful reception, which really motivates you to carry on doing what you're doing

spk_0:   40:38
Well, that kind of leads us to the next question. What is next for the books. What are your plans? Um, well, imminently,

spk_1:   40:46
imminently. Next is next week. I'm going to Shanghai. Have been invited to the Shanghai Children's Book Fair On there. They have an international visitors programme. And so the books have Bean translated already into Chinese. There's a lot of interest from the market over there because they are very big on Children storeys, fictional storeys on education, on on the environment. They're actually doing very well as a country in terms of meeting their environmental goals so straight over there there, which is which is really exciting. And then when I get back, we're focusing a little bit more again on the development, which is a long term thing. T The animations take a long time to develop, so it's not something that will be happening in the next two or three weeks. We're talking years, but that's an undercurrent that's going through everything on Then. Next year, I'm planning to do what I've been able to do in Europe this year, which is to go to the States under a bit of touring with the books to take them around and obviously make more people over. There are aware ofthe Siris on Obviously some more books have been written. So currently read it in the fifth and sixth, hopefully to publish next year. It may just be one next year and won the subsequent year. We will We will see how things go

spk_0:   42:00
That is so, so exciting. I just thank you for sharing that So big things to come. Yes

spk_1:   42:07
is exciting. It's really exciting.

spk_0:   42:10
Um, you know, this is this being such an exciting time? If you could go back and kind of tell your younger self something I'll give them, you know, what would you tell your younger self in terms of how you're how your path has involved?

spk_1:   42:29
Um, like a lot of people, probably later on in their professional career, I probably say, Don't worry. It's all going to be okay in the end, Um, so very much writethru what's happening? Have patience, enjoy, enjoy everything that's happening and that you're doing and that you're engaged in because you never know where it's going to leave, but it's going to lead somewhere on that somewhere will probably be exactly the right place. Um, on DH Also tohave have faith in yourself and believe in yourself on DH to listen very frequently, if not always to that in a voice inside that says, This's what I believe I'm supposed to be doing. And even where maybe there are voices outside suggesting other words otherwise. Sorry. I think that's a really, really important one. I've had to do it myself a number of times a life, literally little for what's a voice inside, says Andi. I think it's the marriage held any younger person. But that's the most what we have to

spk_0:   43:45
follow my life. That's amazing. Clear. Thank you so much. I just I'm just letting were kind of enjoying it. I think I would really listen to the recording later that washed over myself Just one more time. Oh, thank you. You're welcome. Thank you. Okay for our listeners today, what would you love for them to take away from this conversation? Um,

spk_1:   44:16
I suppose that in our professional life in particular, but obviously in life in general there are lots of external influences trying to tell us all kind of have to best spend our time and our money on our work lives. So on and so forth. I feel very fortunate because I have very insatiable that no, our information, which I think is really important descent job because then helped grow and develop people. I also know silence and tranquillity and find it relatively easy to drown out that set of eternal noise and listen to what the voice inside is telling me that I should be doing to make sure that I lived very authentically myself. Andi, I think it's really important for others. T realise sometimes that the only way to ensure contentment at feeling at peace every day it respects really how work or other aspects of life are going is when we're going with that when your attendant ensure that you are acting in the way that it all for yourself, Um and also that it's a beautiful thing, because that voice inside is what makes you unique. So by listening to it, you are living the life that meant just for you, and that's a great basis for everything else that you do on really helps you determine what contribution that you feared your meant to make in the world.

spk_0:   45:56
Well, that's that's just you put that just wonderfully. Thank you so much clear. Thank you. And I think it's a great way to wrap up this the second week. I don't think that's going to be anything but after that. So thank you so much fare for joining you today. It was such a joy and you know, so, so wonderful talking to you. Um and I hope to have you in there with me again. At some point, I will definitely, You know, keep my eyes peeled for all the good things that will happen to and with your books. And I cannot wait for all the great stuff that will evolve from this amazing point. You know where you are now, so thank you so much for joining me today. Thank you so much for

spk_1:   46:43
having a medical. It's been thoroughly, thoroughly enjoyable. Andi, I shall look forward to potentially being able

spk_0:   46:51
to do something similar. When in the people. Oh, yes. Absolutely. Standing invitation